SmashvertisingFrom Drew Eric Whitman (aka 'Dr. Direct!'), the bestselling author of Cashvertising, comes a fun and accessible graphic novel on consumer psychology. Smashvertising is a heavy content, real world business seminar in graphic novel style, created especially for today's video dominant learners to show what pushes consumers to reactand buy. No matter what you sellor how you sell itthis practical, visual book will reveal scores of powerful techniques about