Black Blue And Gold White Dress What color is the dress? Why do some people see blue and black and some people see gold and white when looking at a single image of a dress? : r askscience The dress was a 2015 online viral phenomenon centred on a photograph of a dress. Viewers disagreed on whether the dress was blue and black, or white and gold : r wikipedia The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example