Speak, Memorably: The Art of Captivating an AudienceThe media guru and bestselling author of Pitch Perfect helps professionals break away from canned communications and find their trueand most effectivevoice no matter the workplace. The business world has adopted the wrong definition of successful communication. For many years, being on message was considered the prime directive. The overwhelming majority of professionals today exist in a rigidly narrow range of bland rhetoric, throwing around industry