Famous Itch B GoneFamous Itch B Gone Famous Itch B Gone provides immediate relief from itching caused by irritated ears, feet, and skin. This all natural antiseptic spray is enriched with conditioning agents and vitamins to rehydrate your dogs coat, addressing both the symptoms and often the root cause of itching. Its not just for dogsmy husband uses it for poison ivy, and my 3 year old loves it for soothing bug bites! Directions: Mist 3 sprays onto each problem area.