WillpowerThe science of self control, and how everyone can master it Can you resist everything except temptation? In a hedonistic age full of distractions, it's hard to possess willpower or in fact even understand why we should need it. Yet it's actually the most important factor in achieving success and a happy life, shown to be more significant than money, looks, background or intelligence. This book reveals the secrets of self control. Here Roy Baumeister,