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AI and Strategic CommunicationProvides an essential guide to AI's impact on PR practices, ethics, and societal implications. As AI technologies continue to evolve, communication professionals must understand their profound effects on media relations, activism, and digital engagement. AI and Strategic Communication: Navigating the Future offers a comprehensive exploration of AI's role in reshaping public relations, bringing together contributions from leading scholars and
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AI and Strategic Communication
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36661479627
US$ 128.00
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