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Influence, New and Expanded: The Psychology of Persuasion
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Influence, New and Expanded: The Psychology of Persuasion
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Influence, New and Expanded: The Psychology of PersuasionThe foundational and wildly popular go to resource for influence and persuasiona renowned international best seller, with over 5 million copies soldnow revised adding: new research, new insights, new examples, and online applications. In this highly acclaimed bestseller, Dr. Robert B. Cialdinithe seminal expert in the field of influence and persuasionexplains the psychology of why people say yes and how to apply these principles ethically in business
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Influence, New and Expanded: The Psychology of Persuasion
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