Internet, Phone, Mail, and Mixed-Mode Surveys[This] is a great book. It is authoritative, engaging, easy to read, well integrated, and yet is specific enough to serve as a how to manual for beginning researchers. Moreover, it is grounded in current literature, based on original and integrative theory, and is very up to date. Thomas M. Guterbock, University of Virginia Invaluable to any researcher seeking quality feedback from survey questions This update of the classic text on survey design
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